AI support that knows marine parts
Fitment lookup for boats, outboard motors, and marine accessories. HIN decoding, dealer/marina locator, and AI that knows your catalog — built for marine parts e-commerce.
14-day free trial · No credit card required · Enterprise plan
Marine parts support requires specialized knowledge
“Will this impeller fit my 2019 Yamaha 150hp outboard?” — your AI should know instantly.
demand creates support spikes
Spring launch season floods your inbox. AI handles the surge without hiring seasonal staff — scaling from 50 to 5,000 conversations overnight.
fitment across engines & hulls
Same part, different years, different engines. Marine fitment requires matching hull type, engine series, horsepower, and year. AI handles the complexity.
average cost per return shipment
Marine parts are heavy and expensive to ship back. Preventing wrong-fitment orders with AI saves significantly more than traditional support.
Marine Features
Purpose-built for marine parts retailers
Marine Fitment Lookup
Year/Make/Model selector configured for boats, outboard motors, stern drives, and marine accessories. Customers find compatible parts by selecting their vessel and engine.
HIN / VIN Decoder
Decode Hull Identification Numbers and VINs to identify vessel details — year, manufacturer, model. The AI matches decoded data against your marine parts catalog.
Dealer & Marina Locator
Connect your dealer or marina network via API. Customers ask where to buy or get service, and the AI returns nearby authorized locations with contact details.
Full Catalog Sync
Sync your marine parts catalog from Shopify, BigCommerce, or Magento. The AI knows every part number, every fitment spec, every price point — answers are always accurate.
Reduce Compatibility Returns
Marine parts vary by engine year, horsepower, and configuration. AI verifies compatibility in chat before purchase — preventing costly returns and re-shipping.
Omnichannel for Marine Retail
Live chat, Instagram, WhatsApp, SMS, email, Facebook — boaters contact you everywhere. Apex unifies all channels in one inbox with AI handling the repetitive questions.
Your boaters need answers fast.
AI delivers them 24/7.
Join marine retailers using Apex to handle fitment questions, reduce returns, and capture more sales — even during peak season.